Matt's Monthly Marketing Book Club
Can you fly a kite?
Can you catch a dream?
Can you invent a widget that will collect all of the magical fairy dust in the world, and sprinkle it all over America's children?
I have no idea, but what you can do is subscribe to my monthly marketing book club to stay informed as to what you should be reading to increase your sales.
Every month I'm recommending a book to you that I have personally used to improve the marketing, advertising, public relations and overall promotional efforts of our clients, and myself. Enjoy!
Don't compete — DOMINATE.
Most Recent Marketing Book Review
by David Ogilvy Written in 1963, this is the first book written by David Ogilvy (who also authored Ogilvy on Advertising), who most consider the father of modern advertising. Simply put, this book is as much a guide for...